Join Us For “FORWARD THINKING” with The Philharmonic Center for the Arts’   Campaigns Director Rachel Applegate   The Naples Philharmonic Center for the Arts has a 20+ year history with the southwest Florida community and has become a beacon to arts enthusiasts and even influenced the growth of Collier County. That said, how does [...]

“Writing for ROI: How to Craft Your Press Release and Social Messaging to Get the Maximum Payoff” Learn how to optimize a press release and your other messaging to get publicity, build brand awareness, increase web traffic, connect with your fans and generate leads online. Uncover how to use the metrics you have to determine [...]

Stay safe, keep yourself and your company litigation free, and things you should do when dealing with the media in its ever changing environment. Jason Gordon, a Miami Attorney, will presentation for PRSA’s Gulf Coast Chapter that will engage you in the do’s and don’t. This program was presented for PRSA’s Gulfstream chapter (Fort Lauderdale) at their [...]

Cyndee Woolley, APR and Jessica Macera, MBA    Presenting: The Personal Branding Project  As presented at the 2011 PRSA International Conference and through Full Sail University, the Personal Branding Project is a customized workshop designed to teach business professionals how to reinvent themselves for success. The foundation of the program is about rediscovering purpose and [...]

WHEN: Tuesday, June 28, 2011 from 11:30 AM – 1:15 PM *Networking begins at 11:30 am, with lunch to follow promptly at noon WHERE: Hilton® Naples, www.hiltonnaples.com, 5111 Tamiami Trail North, Naples, FL 34103 WHAT: Florida Weekly is one of the largest circulating newsweeklies in Florida, with more than 75,000 papers in Lee, Collier, Charlotte, [...]

Dear PRSA Members and Friends: We had an exciting focus group at our last luncheon. Moving forward, our priorities will be: 1) Developing more advanced level public relations programs 2) Alternating some locations to be more inclusive to our membership base 3) Start raising scholarships for membership for deserving members and up-and-coming PR professionals I [...]

Dear PRSA Members & Friends: “It isn’t what they say about you, it’s what they whisper,” said Errol Flynn. Well, we would like to hear what you are whispering about the Gulf Coast Chapter of PRSA… so we are going to bribe you with free food. You were planning on eating lunch on Tuesday August 25th, [...]