It’s all about the relationships baby! Getting good news media coverage for your business or clients is largely affected by your relationship with news media gatekeepers and reporters. But what does a “relationship” with media really entail?  Well, for starters, it can’t just be “all about you (or your organization)!” To help you on your [...]

Position Filled Job : Public Relations and Communications Primary Location : USA-FL-Naples-The Ritz-Carlton, Naples Organization : Ritz-Carlton Position Type : Management Schedule : Full-time Relocation At more than 75 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. As [...]

Angela has been with the Naples, Marco Island, Everglades Convention and Visitors Bureau for five years.  She handles travel public relations and communications, working closely with travel writers and editors from around the country and the world to publicize the area as a premiere vacation and business travel destination, and with the bureau to ensure [...]

“Writing for ROI: How to Craft Your Press Release and Social Messaging to Get the Maximum Payoff” Learn how to optimize a press release and your other messaging to get publicity, build brand awareness, increase web traffic, connect with your fans and generate leads online. Uncover how to use the metrics you have to determine [...]